Search Engine Optimization Process

Step 1. Consultation

SWS Marketing will identify your company’s online goals and needs and will use this information to prepare a custom online marketing strategy including:

 - content, design, and website structure optimization recommendations to yield a higher visitor conversion rate and to follow search engines standards

- identifying the best online advertising vehicles that will help your company achieve its goals

Step 2. Keyword research

SWS Marketing will generate a custom list of keywords that targets visitors you want to see on your website.

Step 3. Site optimization

SWS Marketing will create a custom document containing titles, meta descriptions, meta keywords assigned to specific pages of your websites to have the most effect on rankings and yield a higher click through rate among other listings in search results.

Step 4. LinkBuilding

This is the secret of our company that makes us unique and special. We have a number of highly effective and unique link building techniques that have a strong effect on rankings of your website.

Step 5. Ranking Maintenance

Search engines often change their algorithms and it is very important to keep your site and link strategy updated. At Superior Web Systems we insure that your website is up-to-date and meets the latest search engines algorithm changes.

Step 6. Reporting

SWS Marketing will provide you with reports on your rankings. The details will help you monitor the progress and see what keywords require more attention.